Friday, January 30, 2009

No longer a Classic


In 1985 Coke shocked the world by changing its flavor.  That led to people like me calling 1-800-GET-COKE everyday to get them to switch back.  

Coke was so sure that the new flavor would ultimately win that they left the new Coke with the name "Coke" and reintroduced original Coke as "Classic Coke."  

Sales of new Coke tanked and the product was off the market in a few years.  (If you want to remember what new Coke tasted like hop on a plane to Nepal...)

Coke has finally decided to drop the word "Classic."  I'm surprised it took them so long.

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